In recent years, Instagram and Snapchat have emerged as emerging powers of video-based social media, but they have not shaken YouTube’s dominance. YouTube is now watched over a billion hours every day and more than 500 hours of content are uploaded every minute.
Here we’re going to show you some tips for getting YouTube subscribers for free. If you’ve just created a YouTube channel or are looking for ways to optimize your existing content, the following strategies may help.
1. Joint Promotion
If you’re starting with a YouTube channel, some hard work is in order. Producing attractive content is only part of the job, and more importantly, Promotion! Promotion! Promotion!
Start with your Facebook friends and badgering them to share your video. Then try to figure out where your audience is, and start targeting these sites. Visit a highly relevant blog, share your video there, or reply to a link to your video in the comments section of the video.
There are only two ways for people to subscribe to your channel: the first is to watch a video of you and follow it directly, which is of high quality and moves the audience. The second is to watch your video, but it is not sure whether the channel is worthy of his attention. So, he first goes to your channel’s home page to browse and then decides whether to follow it or not.
Thus, it is best to decorate the channel, here are some suggestions for decoration:
- Decoration logo: it should be unique and has obvious personal characteristics. If it is a personal photo to make a logo, photos, it should reflect personal characteristics.
- Decoration introduction: introduce the core content of your channel, or show the value proposition of your channel, etc., mainly to let visitors quickly understand your channel.
- Decorate the channel cover: the channel cover e is the big picture at the top of the channel, which can display the core content and release time of the channel here. Here is entirely based on individual play, which can bring the effect of icing on the cake to the channel. If you do not know how to design, search on Google, or use Canva to make.
3. Create easily searchable titles
Take a few minutes to create an SEO friendly title and description. A simple test is to type your title in the YouTube search bar to see what you can find. YouTube automatically fills in search terms based on popular search terms. You can see what other people have typed into YouTube and see the number of results those search terms bring you.
If you want to learn more about YouTube marketing strategies, you can also read YouTube Tips and Techniques for Effective Video Marketing Strategies.
4. Reasonable rhythm of content release
The most basic way to run a YouTube channel is to release as many videos as possible. Posting at least one video a week, for example, can help you maintain existing subscribers while attracting new ones.
As a popular TV show, once your content has settled into a steady rhythm, people will start to expect to check for updates regularly every week. Besides, the more content is released, the greater the chance that users will see the channel. As the number of searches increases, your channel begins to repeat itself in search results.
5. Do your best in the first 10 seconds of your video
Making a good impression in the first few seconds of a video is crucial. As YouTube makes clear: “longer-viewing channels and videos are more likely to show up in search results and recommendations.” So how do you increase viewing time? The most important rule is: Save the user time.
If you make a music video with YouTube Movie Maker, be sure to start playing the music right away. If you are teaching or explaining the product, please go straight to the point. Cut Out the INTRO, skip the grand opening. Make sure each video stays relevant for the first 10 seconds.
6. Plan Your YouTube playlist
Non-subscribers search for relevant keywords on YouTube and view your videos through search results. If you want to convert the average user into a subscriber, consider using YouTube playlists to increase content consumption, retain subscribers, and increase viewing time.
Playlist content to do classified processing, according to the new user’s viewing track. In other words, content divides the audience into groups. It usually includes new users, task users, and topic users, with different playlists for their needs.
7. Embed it in Amazon reviews
If your YouTube channel is about electronic gear products or covers topics such as gardening, art, crafts, or fashion. Consider commenting on Amazon’s popular products and mentioning your YouTube Channel.
Let’s say you have a YouTube cooking channel. You can leave comments on popular recipes, such as celebrity chef’s new book, and tell people you’ll be testing some recipes on YouTube. Or, if your YouTube channel involves hiking gear, you can mention that you’ve reviewed some popular gear on your YouTube.
Amazon’s evaluation guide does not allow the posting of external URL links, and comments are banned if they include links. But you can mention the channel name to allow users to search.
There are many ways to get subscribers, and you need to know what works best for you. It’s based on your strengths and circumstances. Once you’ve used these methods to attract subscribers, even a small amount at first will give you confidence. Repeat and optimize these methods, and your channel will surely grow stronger.