netflix networks

Netflix Network; one of the biggest OTT platforms.

All of us are very well familiar with the subscription streaming service, Netflix. The network offers a wide range of famous TV shows, Documentaries, Movies, anime, and much more. It also produces its original content known as Netflix Originals.

Netflix as a startup:

The now popular online streaming service, first started as a mail based rental business through shipping DVD’s. The idea was inspired from Amazon.com and later Amazon did offer to acquire the rights of netflix but the owners turned it down. Netflix grew prominently in 2001 and garnered its first profit in 2003. The online streaming for which Netflix is now popular was first launched in 2007 and in 2010 the streaming began internationally.

Netflix Effect:

Netflix had made deals with Warner Bros, Paramount, Lionsgate, Metro Goldwyn Mayer, Universal pictures, 20th century fox, Relativity media and film district over the years. In 2010 Netflix went ahead to get rights to the show Breaking bad by Sony Pictures Television after the third season when the original producers wanted to cancel the show. But the viewership of the fourth season increased because of the new audience coming from Netflix who have watched the past episodes. This led the makers to have a fifth season of the show. So Breaking Bad is considered to be the first show creating the Netflix effect.

Netflix Original:

Netflix started as a DVD rental, shifted to online streaming and then reinvented itself as a TV/movie studio trying to produce shows that were better than the network television. The first original content made by Netflix was Hemlock Grove in 2013 after this netflix co-produced an animated film Turbo Fast. This venture made Netflix a major distributor of animated films and kids’ shows. In the same year, Netflix launched its most-watched original series Orange is the new black. The original program of Netflix, a political drama House of cards became the turning point for the platform. In 2015 another first for Netflix took place as the platform produced a feature film named Beasts of no nation

Growing Netflix: 

Netflix has seen immense growth since 2013 with an increase in the number of subscribers for the increasing variety of content it has to offer. But this was not it. Netflix completely relied on its subscribers which was a point of concern that all these achievements by the network will become null if no new subscribers are attracted. In 2016 Netflix expanded almost overnight internationally and made contracts with regional markets of different countries gaining many new subscribers. This had attracted some famous Hollywood directors, screenwriters, and actors. In 2016 Netflix did not remain an American company but became a global media organization. By 2017, Netflix had become an online entertainment provider of the world.

Netflix show updates:

Netflix has taken up the concept of airing the episodes for a show simultaneously instead of Netflix waiting for a whole week. For the seasons that are aired on the platform, people have to wait till the end on the cable network they are airing. Once the show ends Netflix airs the season or the show after some time. Netflix adds a single season of a show at a time.

Netflix in Pandemic:

Although Netflix has achieved a lot in 20 years of age, in some countries its viewership has also increased due to the recent pandemic that had taken the world by storm. As the nations were bound to stay home with no work, no institutional activities, no physical activities, people had only social media platforms to turn to. This had brought in the binge-watching concept again. Apart from the widely used Facebook, Instagram, Twitter, Whatsapp, people had to kill time in one way or another and Netflix came as a savior. The viewership increased with an increase in the number of subscribers. 

Quality of Netflix:

Netflix has always focused on making better shows instead of making more shows. No quality is compromised when it comes to the content they are offering and producing or the experience that they provide to their viewers. Netflix has been flexible over the years in understanding the changes in the marketplace which has helped the platform a lot in sustaining their key moto with enormous growth.

Conclusion:

Netflix is easy to use with no interruptions during your watching sessions. It has become the most visited and watched platform around the world. Offering a great variety of content from around the world along with its original content, Netflix remains to be the top choice.

By Anurag Rathod

Anurag Rathod is an Editor of Appclonescript.com, who is passionate for app-based startup solutions and on-demand business ideas. He believes in spreading tech trends. He is an avid reader and loves thinking out of the box to promote new technologies.