The Apple iPad is one of the dominating devices in the global tablet market after its official release in 2010. This fun, powerful, and versatile tablet enables its users to multitask effortlessly, stay highly organized, and express creativity with ease. So, it’s no wonder that the iPad is a popular device, namely among business owners, employees, students, creators, and developers.
iPad users also download a plethora of apps available in the Apple App Store. Official statistics from March 2020 reveal that the monthly iPad app downloads came to a stunning 438 million downloads. It is crystal clear from this statistic the significance of developing effective iPad apps. In order to successfully achieve this, there needs to be a strategic development plan in place.
So, to help you with that, this article will provide you with valuable insights into five different ways to a superior iPad app development strategy.
1. Get A Professional iPad App Developer or Company Onboard
Typically, various platforms such as iOS and Android development require different development processes, coding languages, tools, and testing methods. Since you need to develop an iPad app, you need the expertise and experience of either an hire best ipad apps developer or an iPad app development company. Whether you hire the developer or use the services of the company, you need to ensure that they possess in-depth knowledge of the iOS operating system, programming languages, and knowledge of other utility tools and software required to deploy in the development process.
Hiring an iPad app development company for your project can be beneficial because they offer expert services from the initialization to its successful launch. In addition to this, they may also provide other services like marketing and optimization of the app.
To further help you get the most suitable app developer or company on board, here is some information on the hiring process.
1. Prepare detailed profiles for the different roles of the app developer
2. Be specific about experience, knowledge, competency levels required for the project (like Swift, Objective-C, XCODE 9, AppCode, Realm, and Core data)
3. Carry out talent market mapping to seek potential candidates
4. Find candidates with profiles that are a perfect match for your requirements
5. Shortlist and conduct assessments
6. Get sample work done with a low-priority project to evaluate the candidates
7. Select the best ones for the iPad app development
Partner with a Recruitment Agency
A search firm has well-established professional relationships and extensive recruitment networks that will give you access to potential candidates from across the globe. In addition to this, they can provide numerous valuable services like helping you with assessment and technical interviews, candidate selection, and onboarding support. Moreover, these professionals have deep industry knowledge which aids them in selecting highly skilled and effective developers for you. So, partnering with a recruitment agency not only offers you expert services but guarantees you a proficient app developer in no time.
Before hiring an iPad app development company, it’s crucial to understand the level of knowledge and skills they possess. Firstly, discuss your specific needs and budget with them and ensure that they have adequate knowledge and skills to work on the tasks effectively. Following this, explore the company’s website to fully comprehend their specialization, technologies they use, the number of app developers in their team, and localization. Lastly, check the app development company’s portfolio to look into their projects and read reviews and testimonies to understand the experience of their previous clients.
2. Formulate A Strategy for The App Development
When you plan to develop an app, it is crucial to think about its goal, theme, scope, interface, and other vital aspects. Formulate a detailed strategy right from the ideation to help you successfully launch your iPad app. So, get your team together and work on a detailed plan that explains the following features of your app.
· User Interface (UI)
· User Experience (UX)
· Security measures
· Payment (if any)
Preparing a comprehensive plan will ensure that you have covered the complete aspect of designing and developing the iPad app. Furthermore, understanding the features of the app will help you evaluate if it effectively meets the needs of your business as well as the customers. After all, the main goal of the app is to offer enhanced services more efficiently.
The following are some examples of the different type of iPad apps, their functions, and the role of an app developer in each case.
For creating location-based apps, iPad app developers use their technical knowledge and skills to add third-party apps with data safety features like Google Maps SDK for iOS to the application. With this feature, the app can detect and show the user’s accurate current location with the help of geolocation functions and trackers. Moreover, it also allows users to set markers, change their views and customize their interaction with the map.
To engage the targeted audience, the app developers can create user-friendly gaming iOS apps with attractive graphics, strong user control, sound effects, and a shorter loading period. In addition to this, developers use their technical skills to make sure the gaming and entertainment apps are well compatible for all screen configurations for enhanced user experiences.
For eLearning apps, the iPad app developers can incorporate numerous features like enabling video-based content, tests, offline mode features, push notifications, and social media integration. Moreover, to ensure a more personalized experience for each user, the app can be designed to include feedback, corrections, and custom learning for everyone.
3. Be Aware of Latest Tools, Trends, And Features
To make an app stand out from the crowd, it is essential to have unique features and functionalities. In order to achieve this, you need to be aware of all the available features and functionalities that are offered by the programming languages. Moreover, you must also consider the best tools that can help to increase the usability of your app and make it user-friendly.
If your app appears outdated and has only the basic functionalities, you may lose potential customers and be unable to retain old ones. Therefore, you must invest your time in researching the latest app development tactics, and the growing expectations of users. So, this way, you will be able to provide users with high-quality services with the help of advanced features and an attractive interface that constantly engages users.
4. Device Compatibility
The appearance of your app must be consistent across all iOS devices and iPad versions. This will help users to perceive your app as professional and increase your credibility, gaining you more users. On the other hand, if your app looks different on various iPad versions, you make a false impression about your app which can lead to users being disinterested because they have the expectation to have similar looks on all devices and iPad versions. So, in simple words, the compatibility of an app across various devices and iPad versions is absolutely important to consider when you develop an iPad app.
5. Reach Your Target Audience
The ultimate goal of developing an app is not completing the process, but reaching out to a wide range of users and increasing the popularity of the app. The biggest achievement would be reaching your target audience as planned. For this, an effective marketing strategy must be in place.
Having top results in the app store increases the probability of your app reaching potential users. So, to promote your app well, you need to have a strong strategy and expertise to understand the fluctuations in trends of major search engines.
The journey of developing an effective iPad app is not an easy and smooth ride. It involves meticulous planning, implementing, designing, testing, and evaluating. So, to better equip you in this journey, keep in mind these five valuable ways in which you can strategically develop an iPad app.
Sunny Chawla is a Managing Director at Alliance International. He specializes in helping client for international recruiting, staffing, HR services and Careers advice service for overseas and international businesses.