Dear reader, if you have landed on this page, it’s probably because you are looking for a digital marketing firm for your brand. Brand awareness is crucial – you want everyone to know about what you sell and do.
Are you aware that hiring a digital marketing firm is like going on your very first date? You wonder if the company understands you and whether this could be a long-term association. The first meeting will also help you decide whether you want a second date or not. Isn’t there a close connection?
Hiring a leading digital marketing agency in Phoenix is not the easiest job. You can’t just meet the first company and say yes to their terms, policies, and what they are ready to offer.
You have to meet the company, ask a few pertinent questions, and then make a decision. Sometimes you have to go on many dates to find the right match. It’s the same thing here! So, while you are here, dive into the post and we will tell you some of the questions you should ask the prospective digital marketing agency. We’ve got a brief list of 8 questions.
How do you understand the client’s needs and requirements?
Remember the first date? If there is no understanding, you don’t move forward. You need a digital marketing company that listens to your needs. Ask the professional how they understand the requirement. They will let you know about the discovery stage where they research your company, identity, what you are trying to do, etc. If the professional is clueless and does not answer confidently, let them go.
Have you worked with a similar company before?
Listen up! Not everyone has a lot of experience, but you want the job to get done. If you are particular about the company’s experience, ask the professionals if they have experience working with companies like yours. It will be good for you if they are familiar with the industry! Look for an agency that can bring what you need.
How will you bring uniqueness to the table?
You want a digital marketing agency that uses originality in bringing uniqueness to the table. You don’t want the same old cookie-cutter techniques. An agency should approach every project differently. Sure, they can take inspiration from the competitors, but you want to know how they will do things differently.
What is required from our end?
When hiring a digital marketing agency, you are also a part of the team. In fact you are the main element because you will be sharing your vision. Ask the professional as to what would be needed from your end. How much involvement is needed? Would they need resources or any data?
Will there be a project manager for my digital marketing project?
Before hiring anyone, you have to know whether your queries will be answered along the way. Ask the professional if they will be providing a dedicated manager for the project. You want to know updates and in case of any query, you should not be put on hold.
What’s the billing procedure like?
Let’s talk about money! The money goes from your pocket, so you have to know about the billing process. Will they be taking an advance? Is there a contract? Is the fee transparent? You don’t want any unpleasant added bills later on. Talk about the flat fee, and also ensure that you are getting the quote inclusive of all taxes.
What is the total cost of hiring you?
Money is important, isn’t it? You want to be sure you are hiring the right professional. Make sure they share the quote with you before you move forward. Of course, you have a budget to abide by.
Could you show me a few examples of your work?
Dear reader, you don’t want to hire someone who is an amateur. Check the website, or ask the professional about their past clients and the work. A professional won’t shy away from sharing their previous contacts too
Bonus question: Have you ever failed in the past?
Don’t believe everything a professional says to you. But you will know when they are exaggerating and when they are being honest. Always remember that failure is also the pillar of success.
You can ask if they have ever failed, and how they got back on their feet. You want someone honest and hard-working. Don’t settle for less!
Even the best machines fail – we are only human beings. You want a digital marketing company that embraces new trends and always stays updated. If you can get such a company, get them on board.
