woocommerce dominate ecommerce

WooCommerce is one of the best eCommerce WordPress plugins available. With 28% of the global market share, it is the current leading eCommerce platform. Will it completely dominate the rest in 2022? If the trend continues, there are all indications that it will.

What is WooCommerce?

WooCommerce is an eCommerce open-source plugin for WordPress, accommodating small to large WordPress clients. The plugin launched in 2011 and was an overnight sensation. Both individuals with no tech knowledge or experience and professional marketing agencies love working with WooCommerce because it has so much to offer. 

With over 5 million active stores powered by WooCommerce and 68% usage distribution, it is the most popular module/plugin on the internet. WooCommerce developers are able to add most any customization you can imagine such as placeholder, distinguished shop loop product types on Add to Cart, sales badge text for product pages and the actual shop, checkout page login text, coupons, “submit order” button, and “create account. The program can also support any other customization a professional might create. 

  • Add to Cart button text for different product types (within the shop loop and on a single product page)
  • Sales badge text for the shop or product pages
  • The number of products displayed per page
  • Heading text for the “Product Description” and “Additional Information” tab.
  • Checkout page coupon / login text
  • Checkout page “Create Account” checkbox default
  • Checkout page “Submit Order” button text
  • Tax Label text
  • Placeholder image source

Benefits of Using WooCommerce 

The reason WooCommerce’s success is because there are so many advantages over the competition including:

  • Analytics ability
  • Accommodates all types of product sale
  • Large array of design option
  • Ease of use
  • Very effective
  • Achieves all custom functions
  • SEO friendly
  • Over 1,300 themes just on ThemeForest 
  • More than 1,453 plugins for WooCommerce on WordPress
  • Supports 66 languages

How Do Competitors Compare?

WooCommerce stats are impressive, for sure. Of all the eCommerce websites, there are 3,876,748 powered by WooCommerce. The two closest contenders for the top spot are Shopify and Magento. Shopify has a market share of 3.69% and Shopify has 2.32%. Neither come close to operating in the magnitude WooCommerce does at 23% of the total market share.

One of the most attractive features of WooCommerce is that it’s free of charge which is a huge bonus with eCommerce site owners. 

WooCommerce is a favorite among professional marketing and branding service agencies because there is a myriad of creative options, and the program supports all customized functions too. Other module/plugins don’t have such expansive feature accommodations. 

WooCommerce vs. Shopify

Shopify is a program utilized by eCommerce sellers. While it is used for product branding and allows for many images and videos to be on the page, it still doesn’t have as many options available as WooCommerce plus, it is much more expensive. Shopify not only charges a monthly fee, but a fee is also tacked on for each sale as well.

WooCommerce vs. Magento

Magento is another open-source platform. It’s written in PHP frameworks but can work with others as well. WooCommerce is written in three different short codes so the two operate quite differently. Marketing agencies are typically able to work with either as are individuals with no experience. While WooCommerce services are free, Magento isn’t. It starts out around $2,000. The average cost is $15,000 for an all-inclusive selling site but can run as high as $100,000. The price alone is enough to detour many from Magento.

Other WooCommerce competitors are 

And the Verdict Is…

WooCommerce has it all and website designers, marketers, and amateur store owners alike are using it by the scores. Unless the unthinkable happens and a plugin becomes available that trumps it, WooCommerce will continue its reign in 2022 and beyond. 

If you are considering creating a retail website, WooCommerce may very well be your best bet. Although it is beginner-friendly, you may find you want to turn to an expert so your site will look amazing and function at optimal capacity. Be sure to check out the creative team at Mad Mind Studios to find out more about their outstanding WooCommerce development other fine services. 

Mad Mind Studios

By Anurag Rathod

Anurag Rathod is an Editor of Appclonescript.com, who is passionate for app-based startup solutions and on-demand business ideas. He believes in spreading tech trends. He is an avid reader and loves thinking out of the box to promote new technologies.