Needless to say, social media communication is unlike any other! It’s succinct! It’s peculiar. And most importantly it’s managed by visuals.
Doesn’t that sound weird like what a mobile website or web design would benefit from? As you look for methods to enhance engagement rates with your web designs, consider sewing some social media-inspired parts into them.
There are so many reasons why social media is a famous type of socialization and conversation today. For beginners, it provides an opportunity to connect with more people than in-person alliances allow. It’s likewise boosted a new style of interaction where crispness & visual storytelling rules. So, why wouldn’t we integrate social media peculiarities in web design?
To be honest, adopting social media-inspired designs by leading Social Media Marketing companies would help get our message across on mobile screens promptly. And also, it saves us from missing out on infinite potential customers.
Read on the list of reasons below why social media should be integrated with web design. These reasons will provide you with more clarification on how its integration can give your audience more ways to engage and interact with your brand.
Table Of Contents
- Add Trust Factor Into The Web Design
- Effectively helps in closing the loop
- Vibrant to Static & Static to Dynamic design
- Ease & convenience to access different accounts
- You can relish the fruits of elongated business hours
- Wrapping up
5 Reasons Your Web Design Needs Social Media Integration
Add Trust Factor into the Web Design
Many social media platforms proffer brands the facility to confirm their status. That way, anyone who desires to follow them will recognize who the person on the other side of the profile actually is. Rather than hit a “Verified Profile” tag on these profiles, social media platforms like Twitter and Instagram use a small symbol that helps people know it’s okay to believe that the user is who they say they are. And it appears in the form of a small blue checkmark beside their username.
Trust marks are already used on the web to help visitors know when a site is protected enough to engage with and make a purchase through. Notwithstanding, they usually appear in the form of important security provider logos like Norton Security that strengthen consumer trust just before checkout.
Effectively Helps in Closing the Loop
If you’re using social media platforms right away, then the chances are you incorporating comparatively various links to your web content. Once these social media links or users get to your website, think of what will you provide them a way to get back or engage with?
It may seem to you quite counter-intuitive! But thinking of you want your visitors to spend as much time on your site as possible is not a timewasting task. You can effectively get back & engage them if you integrate your web design with social media.
For example: If someone visits your site for the first time, let’s suppose from Twitter, then chances are they’ll go back to the newsfeed after they’re done and will not spend even seconds on your website. What would it lead to no engagement & traffic! However, if you integrate your website with social media and use its intuitive features such as the “share” button, then you can ensure you’re closing the loop and increasing the timespan of visitors. It eventually engages your customers and leads to more clientele base & ROI.
Vibrant to Static & Static to Dynamic Design
Social media integration isn’t just about adding like & share buttons on your site for more visitor’s rate and engagement. However, you can also change the entire look of your site and make it attractive.
Yes, by integrating social media with your web design, you can make it’s design vibrant to static and static to dynamic in both look & functionality. After integrating your site, you will ensure that users don’t just vibrantly locate your website through social media platforms but also can locate it from popular search engines as well.
You can then expect an impressive number of potential clients who come to know your brand, service from search engines. All credit goes to the social media feeds on your website that does wonders in taking it from static to dynamic and then engaging!!
Keep in mind, you can get this amazing advantage if you update your social media profile every day, posting new feeds, images, and videos about your services & products.
Ease & Convenience to Access Different Accounts
Apart from the above-mentioned reasons for social media integration into your web design there exists one more that requires a bit more effort, but pays off big time. The superfluous example is an easy social login. To ultimate digital marketing success, social login is a feature that proves advantageous and can pay off in a huge way in the long run. Social login to different accounts is surely a new phenomenon but it enables businesses to acknowledge specific content exclusively to registered users.
Besides, it helps in promoting the ease & convenience of all records/accounts login for all the users. With this ultimate feature, you & your valuable users would not need to retype the whole login information in social media accounts, such as Instagram. It will feed the relevant information automatically and help enjoy free Instagram likes. So, if you are missing out on this amazing opportunity, then it’s time to integrate your website with social media.
You Can Relish the Fruits of Elongated Business Hours
The last reason on this list that is also quite important to discuss is finally here. If you know this reason, then you may probably be taking its great benefits, however, if not, then you also don’t get worried.
Social media platforms do not hold any fixed business hours and help you elongate your business hours to take it to the peak heights. When you have your professional business accounts on Instagram, Twitter, Facebook, and Pinterest, etc. it means that you can run your business 24×7 online.
Anytime during the day or night, your valuable customers can reach out to your business to shop your services, products. You can also inspire more interaction by setting up daily, weekly, and monthly posts with images, videos, and infographics about your services.
Hopefully, you have understood the top reason to integrate social media with web design. Integration may take some time and effort but it eventually leads to giving you a number of benefits that you always dreamt about!
If you are looking to have social media integration tips, then you can consult the best Social Media Marketing Company. The professional will help you know different aspects related to social media integration and web designing. We believe, you definitely think of integrating social media with your web design and step ahead to growth and success.
Thanks for reading the post. If you have doubts, opinions, and suggestions to discuss, then comment below.
Morris Edwards is a Manager at Awebstar, a web design and development company in Singapore which is dealing with digital marketing, SEO, mobile app development, logo designing, social media marketing and more. Connect with Facebook, Twitter, and Awebstar.com.sg.