Did you know the global event management software market size is expected to reach USD 6.4 billion by 2024?
The COVID-19 outbreak has impacted almost all fields and event management is one of those. Worldwide many corporate events, conferences, and events were postponed due to the event management industry being hit by the pandemic.
So, how today and tomorrow Event management will be managed to lead the market post-lockdown?
Innovations and technology are the blessings that make every industry grow. With no exception, the latest technological trends have been revamping the event industry by transforming the way events were planned and conducted.
The virtual makeover was much awaited in event management, however, this has taken place and made organizations move their IT infrastructure to the cloud. To ensure business continuity and connectivity, event management has fully equipped itself with technological advancements and has come up with feature-rich event management software.
The highly functional event managers are popular in the market for providing a virtual platform to all sized organizations for seamlessly planning their events. The software is adopted by millions at a faster pace in 2020 as the COVID-19 increased work from home which made everything be managed remotely, be it employee monitoring, performance tracking, task scheduling, and organizing events.
The event management software is integrated with modern-day technologies to provide a range of benefits such as:
- Prompt and Easy Ticket Management
- Reporting and Live Event Stats
- 100% Security Assurance
- Ease of Data Access
- Multiple Venue Management
- Integrated Calendar for Staff Management
- Seamless Event Creation Online
- Ease to Send Invites Based on Availability
- Graphical Representation of Events
- Real-Time Event Sales Tracking
The remote monitoring tools with event management integration have made their strong presence. Though the automated tools are powerful enough, still there is a long way to go, and many upcoming trends in event management will be seen in the future.
Let’s take a look at the top Event Management Trends that will transform the industry:
Rise of Hybrid Events
Hybrid event management is a perfect combination of live and virtual events. This is undoubtedly going to be the future of event management as the trend promises to deliver live experiences. This allows planning an event with in-person and virtual attendees. Furthermore, the increased engagement, audience reach, reduced costs, improved ROI, greater flexibility, and much more benefits the organizations with a need for technology featured event management.
Touchless Interactions
The COVID-19 outbreak stressed upon maintain a social distance and this made the event industry look for advanced solutions to plan events without being close to each other. The digitalization of events will promote paperless, contactless, and touchless events via vigorous event management software. The online event registrations, event venue selection, designing the layout, managing attendee lists online, one-click invite send, and more reduces stress and automates the workflow.
Artificial Intelligence
It is expected that by 2025, the AI market will reach $190 billion. By integrating AI in event management, the organizers can customize each user’s experience with event chatbots, facial recognition, voice translations, and interpretations, etc. This brings a new shift in event management and helps make a strategic match for the attendees. Moreover, AI enables the event planners to have an in-depth understanding of the attendee’s interests and more.
Wrapping Up
It all started in 2020, that almost everything in the businesses was changed. The event management industry to survive improvised the process with event management software, which was needed and has now become the part and parcel of organizations. Boosting the effectiveness and accuracy of events is easier with the available tools. You simply don’t need to get on the phone for the event confirmations to avoid no-shows. The online event manager allows you to check the availability and confirmation of attendees online.
It’s never too late to get your systems upgraded, moreover when it’s about your business then don’t take a chance and get the best-in-class event planner that best suits your needs and budget.
Talygen- Web-App Based Technology for Event Management
Talygen takes pride to contribute to making post-lockdown event management successful. It is the business management automation software integrated with an event management tool. It enables the businesses to implement technology in their corporate events to automate operations, improve efficiency, and more.
With the most impressive and unique features, Talygen’s event management software enables event planners to strategize and carry out event processes via a robust online application. No matter it’s about deciding on venues, designing layouts, creating event planner groups, sending invitations, and more, Talygen provides a single dashboard to manage the entire event hassle-free. The Google Calendar Integration in the software provides the graphic representation view of the events with every detail.
To know more about Talygen’s Event Management Software, check out https://talygen.com/EventMgmt.
