The one industry that has boomed and bloomed during the pandemic is mobile application development. Companies across the world have realized the need for digitizing businesses, as a result, small or big, most companies are getting mobile apps developed to boost their business and streamline their internal operations.
In addition to this, mobile apps have become a great medium of revenue generation. Statista’s study suggests that in 2018, the revenues of global mobile apps amounted to over 365 billion USD. In a short span of five years, it is projected to grow threefold via in-app advertisements and paid downloads.
A study by Gartner suggests that the demand for mobile app development has exceeded five times the existing IT development capacity. Undoubtedly companies are embracing the alternative to outsource with open hands.
From business operations enhancement to better customer engagement to revenue generation, there are several reasons why a company or a business house would want to develop its own mobile application.
The professional advice will help you understand how your envisioned mobile app will take shape, what features are feasible, what is missing, and how long it will take to get the app developed. In addition to that, it will help you determine whether you should outsource the mobile app development work or get it done in-house. It is advisable to move ahead with this clarity of mind.
In-house vs Outsourcing:
If you like to have full control over the app development process, in-house mobile app development is a better option for you. However, it has its own set of challenges.
– You will have to hire dedicated web developers, software engineers, and designers.
– You will have to hire experts to supervise the process.
– You will have to develop an app development methodology.
– You will have access to a limited pool of talent.
– It will cost you more.
That is why, Peter Druker, a renowned educationist said, “Do what you do best, outsource the rest.”
There are many reasons why outsourcing is commonplace in today’s world. It takes away many of the above-mentioned hassles of in-house app development. You just have to do a bit of market research and zero in on a mobile app development company. Additionally, it is a faster and more cost-effective way of getting a mobile app developed. Let’s have a look at some of the significant benefits of outsourcing mobile app development.
Outsourcing mobile app development means you sign a contract with a company or hire an established team for your project development. Research by Deloitte suggests that 70% of companies outsource work for cost reduction, 40% choose for flexibility and 20% for faster time to market. 15% of the companies surveyed stated that they outsource for having access to tools, processes, and agility.
1. Cost-effective:
One of the most significant benefits of outsourcing is cost saving. It reduces the overall cost of services considerably. There are plenty of reliable offshore service provider companies to choose from. You can work with the talent of your choice beyond geographical boundaries.
Outsourcing is especially beneficial for companies located in the USA, Canada, Australia, and the UK as they can hire talents from South Asian countries at considerably reduced service fees. Also, the company is free from the employer’s liabilities when the work is outsourced. As per an estimate, you can save costs up to 75% if you are outsourcing mobile app development.
2. Faster time to market:
In the world of business, time is crucial. When you outsource the work, you can fix the timeline beforehand. The team then works round the clock to complete the project within the given timeframe without compromising the quality, It is not possible with the in-house team. If you want to launch the app quickly without losing a competitive advantage, outsourcing is the best option.
3. Flexibility:
Outsourcing offers you a plethora of service options. For example, most outsourcing mobile app development companies provide custom-made solutions that work on almost all popular mobile platforms such as Android, iOS, and Windows. They also offer multiple payment choices. The same is difficult to achieve with an in-house team of developers who work for a fixed number of hours on payroll.
4. Access to worldwide talent:
Outsourcing breaks boundaries. Sitting in the US, you can get the work done from a talented Indian or Indonesian app developer at a reasonable outlay. You can hire skilled developers from any corner of the world. Do some online research, read the reviews of the offshore company, get in touch with their clients, interview some of the developers, and if the frequency matches, you can proceed with the app development.
5. Access to diversified and modern technological tools:
It may be impractical and even costly to invest in all the latest and diversified technology tools. Rather, it is wise to assign the project to a company that has technology tools to fulfill your requirements. The offshore companies have a great tech stack that enables them to create AI, VR, and IoT-empowered mobile apps. You need not make any personal investment in these technologies.
6. End-to-end service:
When you outsource mobile app development to an offshore company, you are most likely to get the best value for the investment. You will be in the loop throughout the different phases of app development. The app will be tested multiple times before the launch to ensure that it is glitch-free. The offshore companies aim for client satisfaction. Therefore, the results they deliver are near-perfect.
Things to Keep in Mind While Outsourcing:
Profitable it may sound, but you should be careful with choosing a mobile app development company for outsourcing. Things can go haywire if you sign a pact with the wrong company. Ensure that you are involved in all stages of planning and development. Choose a company that brings transparency to end-to-end processes. As mentioned before, you have to do online research, read client testimonials, and if possible, connect with a couple of clients to know how their experience with the company has been. Below are the points that you must consider while outsourcing the work.
– Choose a team that is proficient with UI/UX design. It will play a pivotal role in the success of the app.
– Ensure the security and privacy of the app are maintained. Enquire about the company’s security practices such as data storage and access, server-side mechanisms, cryptography, etc.
– Make sure the backend is powerful as mobile apps are seldom standalone entities.
– Choose the correct mobile app framework.
– Make sure the app is compatible with all leading mobile apps platforms such as iOS, Android, or Windows.
Conclusion:
Remember, a mobile app is a double-edged sword. Apps providing a pleasant user experience can overall boost your business. Similarly, if it disappoints the user, it will adversely affect your business. Therefore, when you make up your mind to develop a mobile app to digitize your business, make sure that you do enough research beforehand and get involved in each phase of development so that you get the desired result.
