When consumers think of ordering food online, most of the time, if not all the time, the first thing that clicks their mind is a PIZZA. Pizza was the second most-ordered food online in 2022, as per a report released by Zomato.
In today’s fast-paced world, customers demand quick and convenient service. Also, 43% of customers prefer pizzerias to have a pizza ordering system.
Restaurants must offer a seamless ordering experience and risk losing business to competitors. A pizza ordering system can help restaurants meet customer expectations by allowing them to place orders online, in-store, or through a mobile app.
With a pizza ordering system, restaurants can streamline operations, minimise errors, and increase customer satisfaction. In this blog, we will explore the benefits of implementing a pizza ordering system for your restaurant and how it can help you stay ahead of the competition.
What is a Pizza ordering System?
A pizza ordering system is a technology solution that enables customers to place food orders, typically for pizza, online, in-store, or through a mobile app. It automates the ordering process and integrates with the restaurant’s point of sale (POS) system, allowing for real-time updates and streamlined operations. With a pizza ordering system, customers can view menu options, customize their orders, and make payments, all from the convenience of their devices.
The system can also store customer information and order history, providing valuable insights and enabling targeted marketing efforts. A pizza ordering system can help restaurants improve the customer experience, increase efficiency, and grow their business.
What are the Benefits of a Pizza Ordering System?
Increases Sales
When your customers order pizzas from the digital menu offering mouth-watering images, customers are more likely to order more than on standard phone order. 20% of customers spend more on online orders than a regular dine-in experience or traditional ordering.
In addition, the comfort of scrolling the menu at their home makes customers order more. They can take as much time as they want to decide the meal they want to order.
Moreover, pizza giants offer luring add-ons or discounts on online ordering, letting people order more. Thus, you can boost your sales and revenue if you have an online ordering system in your pizzeria.
Streamlined Operations
An online pizza ordering system helps you streamline your day-to-day business operations, including receiving and managing orders, inventory, and deliveries.
With online Pizza POS, you can avoid manual errors in conventional phone orders. Pizza business owners can see and handle all the pizza orders on a single dashboard. In addition, they can also check the status of each order, whether it is in process or delivered. It gives you a clear idea of the number of orders in the pipeline and the number of orders already delivered.
Enhances Customer Satisfaction & Loyalty
The convenience of ordering pizza to receive at their doorsteps and to pay online securely, along with discounts & special offers, enhances customer satisfaction. If your customers receive their delicious pizzas hot on time each time, they are more likely to repeat their orders and stick to your pizzeria.
Customer Insights
An on-demand pizza ordering software gives pizza business owners insights into their customer data and preferences. The data involves customer emails, addresses, & other details, which they can use for their marketing campaigns.
Moreover, they can also get insights into customer ordering preferences, including their choice of pizza and toppings. So, pizza business owners can customise their menu and offerings based on customer choices to boost sales.
Beat the Competition
Pizza Hut and Papa John’s confirmed that 50% of their takeout sales are from digital orders. Also, restaurants receiving online orders have leaped by 210%.
So, you lose many customers and profits if you still run your pizzeria without an on-demand pizza delivery app. You must adopt advanced technology to keep up with the market and beat the competition.
The Profit is All Yours
You can manage orders and deliveries independently with an online food ordering and delivery application. All your efforts and sweat are worth only if the profit is yours. So, stop sharing your earnings & revenue with third-party delivery apps and integrate an online food ordering system into your pizza business.
Must have features for your Pizza Ordering System
Easy Ordering
The online pizza delivery app should allow users to order pizzas with all options conveniently. They should find it easy to search and find all the pizzas and meals you offer, plus the details and pricing.
Pay Securely
The pizza ordering software should support various payment gateways to let your customers pay securely through any means of their convenience.
Real-time Order Tracking
Real-time order tracking lets users know where their hot pizza is currently and how long it will take to reach them. In addition, pizza business owners can keep track of their orders and delivery personnel.
Promo codes for the customers
You must promote your app with offers and discounts to increase sales and customer reach. So, your on-demand pizza ordering software should support promo codes and offers.
Customised ordering
Your customers like different toppings, and allow them to pick their pizzas from scratch. The on-demand pizza ordering software must support customers in choosing the toppings for their pizzas.
Delivery Management
Your online pizza ordering system should enable you to manage your delivery personnel for quick & timely deliveries. You can check their current status in real-time and thus keep control of the deliveries.
Analytics
Data analytics is another key feature of an online pizza ordering system that lets you get insights about your customers and the business status. You can know what your customers prefer and thus customise your offerings accordingly. Secondly, you can also get insights into your profits and losses and how your business performs.
Inventory Management
In the food business, keeping track of your inventory and stock is essential. It allows you to keep your list constantly updated for any new order. Also, you have to pay attention to the expiry of products. So, online pizza ordering software can manage all this accurately and efficiently.
Conclusion
A pizza ordering system is a crucial investment for any restaurant looking to improve its operations and customer experience. It offers a range of benefits, from streamlined ordering processes to increased efficiency, customer satisfaction, & higher sales.
Additionally, a pizza ordering system can provide valuable insights into customer ordering habits, allowing you to make data-driven decisions to improve your menu and marketing strategies. So, if you plan to start a pizza business, the first thing to consider is to integrate a pizza ordering system to it.
By providing customers with a convenient and hassle-free ordering experience, restaurants can set themselves apart from competitors and solidify their market position. If you want to keep up with the changing demands of the industry and take your restaurant to the next level, consider investing in a pizza ordering system today.