introduction
if you have a website in egypt and you want to be on google first page you need seo seo means search engine optimization it helps your website show up when people search for things if you want to be better than your competitors you need to see what they are doing this is called seo competitor analysis today i will show you how to do seo competitor analysis in egypt using ahrefs even the best seo company in egypt use this tool
what is seo competitor analysis
seo competitor analysis means checking what your competitors are doing online you look at their keywords backlinks content and ranking this helps you see what works so you can do better if your competitor is ranking on google and you are not you must find out why and fix it
why seo competitor analysis is important in egypt
in egypt many businesses are going online if your website is not on google first page people will not find you seo competitor analysis helps you know what keywords to use what backlinks to get and how to improve your website this is why even the best seo company in egypt do this to help businesses rank high
how to use ahrefs for seo competitor analysis
1 find your competitors
first you need to know who your competitors are these are businesses in egypt that sell the same thing as you go to google and search for your main keyword for example if you have a bakery in cairo search best bakery in cairo see who is on top they are your competitors
2 use site explorer to check competitors websites
open ahrefs and go to site explorer type your competitor website url and press enter you will see a lot of data about their website like how much traffic they get what keywords they rank for and how many backlinks they have
3 check competitor backlinks
backlinks are very important for seo backlinks are links from other websites to your website google thinks if many websites link to you your website must be good to see your competitors backlinks go to ahrefs site explorer and click backlinks this will show all the websites linking to your competitor you can try to get links from the same websites
4 check competitor keywords
keywords are the words people type in google to find something if your competitor is ranking high they are using good keywords go to ahrefs site explorer click on organic keywords you will see all the keywords they rank for you can use the same keywords or find better ones
5 check competitor top pages
top pages are the most popular pages on your competitors website go to site explorer and click on top pages you will see which pages bring them the most traffic if a page is doing very well you can create a similar page but better
6 check competitor content
content is very important for seo if your competitor is ranking high they have good content go to ahrefs content explorer and search for your topic it will show you the best articles in your industry look at your competitors content see what they write about and make your content better
7 check competitor site health
if a website has many technical problems it will not rank high you can check your competitors website health with ahrefs site audit tool this shows if they have slow speed broken links or seo errors you can also check your own website and fix any issues
how to beat your competitors
now that you know what your competitors are doing you need to do better here are some ways to beat them
1 use better keywords find keywords with low competition and high traffic
2 get more backlinks find good websites and ask them to link to you
3 write better content make longer more useful and updated content
4 fix technical problems make sure your website is fast and error free
5 optimize your website for mobile most people in egypt use phones to browse so your website must look good on phones
how the best seo company in egypt use ahrefs
seo companies in egypt use ahrefs to help businesses rank higher they do keyword research backlink building and competitor analysis they check what is working for competitors and do even better if you do not have time to do seo you can hire the best seo company in egypt to help you
common seo mistakes egyptian businesses make
1 using wrong keywords some keywords are too hard to rank for
2 not getting backlinks backlinks help you rank higher
3 slow website google does not like slow websites
4 not updating content old content does not rank well
5 bad mobile experience websites must work well on phones
conclusion
seo competitor analysis is very important if you want to rank high in google using ahrefs makes it easy you can check your competitors backlinks keywords and content then make your website better even the best digital marketing agency in egypt use ahrefs to help businesses rank now you know how to do it too start today and grow your website