Appearing on the first page of the search results is the desire of every website owner. In particular, seeing your site appearing on the top 5 positions feels magical. But the truth is, the process can be slow. It takes time before seeing SEO results. You need to publish credible and relevant content to gain authority in your niche.
Despite this being the case, you can move through the ranks fast and become the pacesetter in your niche. Yes, you can rank on the top positions without waiting for months and years. Sometimes, this requires you to work with a SEO consultant. But if you do not have the cash for the task, here are some ways you can consider to move your site to better search result positions:
Work on your Onsite SEO
Onsite SEO is one of the magic bullets in boosting your Google ranks. A small tweak on this aspect can start showing great results in few days. The onsite SEO involves how well you optimize your key phrases on the content.
The first thing is ensuring that your keywords feature on the Meta titles and Meta descriptions. Also, ensure the keyword appears at least 2-3 times on the page content. This simple approach can help you move your page 10 or 20 steps up on the search results.
Consider LSI keywords as part of your content
Apart from having key phrases in your content, considering the LSI keywords can offer another boost to your ranking. LSI keywords are phrases related to your topic. Google considers these words and will show your page when users search for related topic. So, incorporating the LSI keywords will enhance your ranks within a short period.
Offer detailed content
Certainly, the ultimate goal of any person browsing the internet is to get reliable, relevant, and detailed information on a particular topic. Google puts this aspect when determining the position for each website on the search results. The search engines always position website with detailed information better than ones with lean content.
As you embark on enhancing your search result position, you have no option other than offering detailed content. Your content should cover any detail that your target audience may want. In essence, you will rank faster if your website has content with over 1800 words per page. As such, invest on writing long-form blogposts if you dream of appearing on the top positions on SERP.
Up the user experience
In this era, user experience is critical. Google will determine your position based on the user experience of your website. If the user come and bounce out immediately, you cannot rank better as it indicates unfulfilling experience. This aspect goes along way and involves several aspects.
Some of the determiners of the user experience are the navigability of the features, content structure, site speed, and responsiveness. Also, the readability and ease of scanning the content impacts the audience visiting your site. Transforming this experience will mean long stay time on the website. With this, Google will interpret the site as helpful and move it up the ladder.
Develop content based on search intent
Search intent is now the founding stone in the content world. Search engines use this aspect to determine the fitness of your content to a given key phrase. To be specific, Google has RankBrain bot that assess how well your content match certain search terms.
Ensuring your website aligns with search intent can be the bombshell to better ranking. Always make sure that people can get exactly what they need from your website. In this regard, understanding and implementing the search intent will help you gain a better position on the search results.
As you can see, ranking faster is not a mirage. It can be a simple process if you do certain thing the right way. You do not need to wait for months to scale up on the SERP. So, follow these tips and see a miracle happening.