Do you know that the global e-commerce industry has been growing at a terrific pace for the last few years? And according to the reports of the United Nations Conference on Trade and Development (UNCTAD), this industry is soon going to be worth $22.1 trillion business. It means you can grab ample opportunities of generating profits if you are a shopping app owner. But achieving that goal is barely feasible if you don’t have a user-friendly application. Yes, it is vitally essential for your ecommerce app to display, function, and respond well when your end-users access it through different operating systems and mobile devices. But the question is, how can you be rest assured of that? That’s where mobile app automated testing tools come into the picture.
You can use mobile app automated testing tools to check the functionality and performance of your web app on thousands of real devices and networks across the globe. Now let’s see how:
What type of e-commerce apps can you test using these tools?
1. B2C (Business to Customer), Example – Amazon, Facebook, Twitter, LinkedIn
2. B2B (Business to Business), Example – Amazon Business, Alibaba.com, 3DXTech
3. C2B (Customer to Business), Example – Freelancers, Web Designers, Writers, Artists
4. C2C (Customer to Customer), Example – An individual selling their products directly to customers through an ecommerce platform
5. C2C (Consumer-to-Consumer), Example – A customer making payment to another customer using GPay, Paypal, etc.,
6. C2A (Consumer to Administration), Example – A patient can schedule an appointment with a doctor through an online platform.
Now that you know what kind of ecommerce businesses can use mobile app automated testing tools to carry out functionality testing, let’s peep into:
What type of tests can you perform on ecommerce apps?
1. Functionality testing
Usually, a shopping app has four main elements, i.e., main page, category page, product description page, and shopping cart. You need to check all of them for the flawless functionality of your app.
2. Workflow testing
If you want to ensure your shopping app works smoothly, it is imperative to test its workflow components such as:
A. Login and Signup options
B. Product review posting feature
C. Sorting feature
D. Search functionality
E. Filter application
F. Check out process
G. Addition/Removal feature in the shopping cart
H. Order number and invoice generation
I. Payment gateway and payment processing
3. Browser compatibility testing
Besides this, you also need to test your ecommerce web application on different web browsers to ensure your potential customers face no issue while placing an order. A few popular web browsers are Firefox, Google Chrome, Opera, Safari, and Internet Explorer.
4. Security and vulnerability testing
Since most ecommerce apps save the banking and personal information of their customers, it is crucially essential to carry out security testing to ensure there is no security or vulnerability issue in your app.
5. Mobile responsiveness testing
It’s no secret that smartphones are taking over desktops and laptops when it comes to internet usage. Therefore, you should adopt the mobile-first approach and make sure your ecommerce application runs smoothly on cell-phones of various screen sizes.
What are the ten best automation testing tools for mobile applications?
5. UI Automator
7. Ranorex Studio
8. TestComplete Mobile
9. UFT Mobile
Why testing your ecommerce application is necessary?
1. It enhances your user engagement
Testing your shopping app helps you analyse any page element or process affecting your user’s journey faster. Thus, the better the user experience, the higher the user engagement.
2. It reduces your risks
There are instances when making considerable changes to your app may confuse your visitors when they buy some products from your app. In that case, they may abandon your application and start purchasing items from your competitor’s app. So, to prevent this financial loss, you can test your application changes in advance and eliminate any chances of an economic hit.
3. It empowers your marketing strategies
By testing your ecommerce mobile application, you can identify and correct the potential issues, resulting in attracting more people and increasing their staying time on your app.
4. It helps understand your visitor’s behaviour better
It is usually an uphill battle to understand your app visitor’s needs and preferences and modify your application according to that. But when you test your ecommerce app, you can quickly confirm what your visitors like.
5. It boosts your conversion rates
Since you strive hard to make your visitor’s experience enjoyable on your app, testing your application and fixing the bugs in it is more likely to increase your conversion rate.
On a closing note!
We hope you learned various informative material in this post, including types of ecommerce applications, tests, automation testing tools, and the importance of shopping app testing. So, if you want to test your ecommerce app thoroughly, hire a seasoned mobile app testing company right away.