Let’s talk about whatsapp, whatsapp is king in egypt everybody use it not just for talking to friends but also for work and business
so today we gonna talk about why egyptians love whatsapp more than other messaging apps like telegram or facebook messenger or viber or signal when it comes to business
and if you work with the best marketing agency in Egypt they will also tell you that whatsapp is a big part of local communication strategy
this post will show you why whatsapp wins in egypt how businesses use it and what makes it better than other apps
Why messaging apps matter for business
before we jump to whatsapp vs others lets first understand why people use these apps for business
in old days people send emails or call for business but now everybody want fast easy messages
clients want quick answer they don’t wanna wait hours for reply or fill long forms they just want to ask and get answer now
messaging apps make that happen they are fast personal and always in the pocket
but not all apps work the same in egypt and whatsapp is clearly winning here
Whatsapp is everywhere in egypt
go outside in cairo or alexandria or anywhere and ask someone what app they use most they say whatsapp
from family chats to school to food delivery to booking hair salon all on whatsapp
even government sometimes send updates there
so it make sense that people use it for business too they already have it open all day
Why egyptians like whatsapp for business
1. everyone already has it
this is the big reason really you don’t need to tell customers to download new app
they already have whatsapp installed and they use it every day
so when business say hey text us on whatsapp people say okay no problem
2. easy to use
whatsapp is super simple no ads no feed no confusing buttons
just open and chat that’s it even older people use it no tech problem
businesses like it because they can reply fast send image send location and voice note easy
3. trust
in egypt people trust whatsapp more than apps like telegram or signal
it feel more personal more real not fake or spammy
they feel like they talking to real human even if its brand
4. quick reply
many businesses use whatsapp for fast customer service
instead of waiting for email or facebook comment someone reply on whatsapp in 2 minutes
this make customer happy and more likely to buy or come back again
5. voice note culture
egyptians love sending voice notes even for work
whatsapp voice note button is easy and fast people use it more than typing sometimes
this feature help business give answers fast even if they busy or not good at typing
Compare whatsapp with other apps in egypt
let’s look at how whatsapp is better than some other popular messaging apps in egypt
Whatsapp vs Facebook messenger
facebook messenger used to be big but now many people ignore it
they only open it to talk to close friends maybe but for business not much
also sometimes messages go to request folder and people never see them
whatsapp is more direct and always show notification
Whatsapp vs Telegram
telegram is cool and has big features but not so popular for small business
it feel more like app for news channels or big groups
and many normal users don’t have it on their phone
so if you send message there maybe only few see it
Whatsapp vs Signal
signal is very private and safe but almost no one in egypt use it
for business it’s useless if customer not using it
also signal is more for serious secret talk not for selling product or booking appointment
Whatsapp vs Viber
viber was big in past but now not many people use it in egypt
whatsapp took over and most people moved there
so no point using app that customers don’t like anymore
How businesses in egypt use whatsapp
okay now we talk about how real businesses use whatsapp in egypt to grow and help customers
customer service
many small shops restaurants salons reply to questions on whatsapp
like what time you open or how much this cost or is delivery available
this fast chat makes people happy and more likely to buy
order taking
some cafes and grocery stores take full orders on whatsapp
they just ask for address payment type and deliver later
no need for website or app just simple whatsapp chat
booking and appointments
salons dentists doctors gyms all let people book time via whatsapp
they send confirmation reminder and even change timing there
super easy and better than calling and waiting on phone
sharing offers and updates
businesses send discount offers new products and reminders on whatsapp broadcast list
like hey new menu is out or today 20% off
people open whatsapp more than email so they see message faster
How to set up whatsapp for your business
you don’t need big tools or money just some small setup and you ready
use whatsapp business app
there is free version called whatsapp business you can download it
it let you create business profile with name photo location hours and quick replies
you can also set auto reply and away message if you busy
use quick reply
this is cool tool you save answers like hi we are open from 9 to 9 or delivery takes 30 mins
then just type /open or /delivery and it send the saved message
save time and reply fast
use labels
if many people text you label them like new lead or paid or waiting
this help you keep track of who to reply and what to do
make catalog
you can add your products or services in catalog people can check what you offer before asking
like small online shop inside whatsapp
Tips to do whatsapp business right
- reply fast don’t leave customer waiting too long
- write clear and friendly don’t be too formal or too cold
- use emoji but not too much make it fun not silly
- use voice note if busy typing but keep it short
- always say thank you or please be polite always
- follow up if someone ask but didn’t buy maybe message next day
How best marketing company in egypt use whatsapp
if you work with the top marketing company such as eMarketing Egypt they will help you do whatsapp marketing better
they can help you
- write welcome messages and auto reply
- make templates for quick answers
- create whatsapp campaigns
- setup whatsapp api for bigger teams
- connect whatsapp to crm or website
they also track who opened message who replied and how many sales came from whatsapp
this way you don’t just use whatsapp for fun you use it to make money too
Is whatsapp enough for all business
okay maybe you think can i just use whatsapp only and not other things
the answer is it depends
whatsapp is great for fast reply and talking to customer but for big stuff like order system payment gateway or seo you still need website
but whatsapp can help you bring people to your website or store
and if you mix both then boom you get best results
What future of whatsapp for business in egypt
whatsapp is growing more and soon will add more tools for business
like payment inside app or more chatbot options
many businesses now even use whatsapp instead of full call center
so if you not using it now you might lose some customers to competitor who do
Final words
whatsapp is number one messaging app in egypt and it’s not only for chatting with friends
it’s super useful for business too and many people prefer it over other apps
if you wanna grow and talk to your customers better start using whatsapp today
even better if you ask help from the best marketing company in egypt they will make your whatsapp marketing smart and powerful
so download whatsapp business setup profile and start chatting with your customers today you won’t regret it