Playing your part in saving nature can be done even as a D2C brand. Customers are actively finding ways to make their lives more sustainable Packaging. As a D2C brand, you must adapt to these changes to attract more sales and retain customers. Read on to find what biodegradable materials you can use to pack products and explore different ways to customize the boxes.
1. Kraft Boxes
When packing lightweight and non-fragile items such as jewelry, socks, sweet treats, etc., use Kraft boxes. This packaging material is not only sustainable but lightweight, which allows brands to save on costs. You can customize the packaging in different ways to attract customers.
By using the brown Kraft you can give your packaging a rugged appeal to attract customers. Bleach the Kraft to get white boxes or dye it to get your boxes in different colors and shades. These boxes offer protection to products better than a paperboard.
Ways to Customize Kraft Boxes
Ensure your brand stands apart from the competition in the market by choosing customized colors and designs. You can also choose visually appealing packaging styles based on the products you are packing. Pack products such as lip balm, mascara, candies, skincare products and more in personalized pillow packaging boxes, to boost sales and attract more customers.
Go for minimalistic designs for your packaging boxes to give a sleek and elegant appearance. Use pastels such as sage green, lime yellow, ice blue, champagne pink, and more to give a timeless look to your Kraft boxes. Add customized ribbon as handles for a charming effect.
2. Cardboard Boxes
When shipping products to distant places use cardboard boxes as they are sturdier than regular Kraft boxes. You can keep your products safe and save on costs by using the cardboard boxes for your products. Brands often pack products such as face serums, medicinal equipment, makeup items, vape, bakery items and more in cardboard boxes.
You can keep the products safe from several external factors such as dust and water to a large extent with cardboard boxes. Choose the durable thickness for the boxes, keeping in mind the product’s weight and the distance your product will be travelling.
Ways to Customize Cardboard Boxes
Enhance the customer’s unboxing experience by offering them beautiful packaging boxes. Attract and retain more customers by customizing your cardboard boxes in different ways. When packing products such as perfumes, essential oils, lip balms and even mascara, use tube packaging boxes. As a D2C brand shipping products such as vapes you can choose straight or reverse tuck end boxes to ensure maximum product protection during shipping.
Give your packaging a unique appearance by choosing several shades of one color, also known as monochrome packaging. You can also attract more customers and stand apart from the competition in the market with textured designs. Raise the texture of the visuals on your cardboard boxes for an elegant appearance.
3. Corrugated Cardboard
Fragile and heavy-duty items are often packed in corrugated cardboard due to the protection it offers. When shipping glassware, ceramics, pieces of furniture, electronics and more use a durable corrugated cardboard box. Ensure the products remain safe from external factors such as dust, water, and pressure to an optimum level.
Choose the perfect corrugated layer to add between the two cardboard layers. Each corrugated layer offers cushioning to products. When shipping products to distant places you can choose double wall corrugated boxes. Increase your customer satisfaction rate by choosing this sustainable packaging material.
Ways to Customize Corrugated Cardboard Boxes
Most brands use mailer boxes, also known as roll-end tuck front, to ship different items. You can customize these mailer boxes in different ways, such as adding custom inserts when packing more than one product inside.
To add a personal touch, add customized thank-you notes and build customer loyalty. Make your boxes branded by adding a customized logo on your corrugated cardboard boxes. Use premium finishes to make your boxes more attractive and elegant. Try finishes such as gloss to give your boxes a shiny appearance while keeping them safe from abrasions.
4. Rigid Boxes
Rigid boxes offer a luxurious appeal while satisfying the sustainability needs. These boxes offer a refined look even without any customizations. Rigid boxes are used to pack high-end and fragile items such as glass bottles, gadgets, and more. You can ensure the product’s protection from external factors such as water, pressure, and temperature to an optimum level.
You can use rigid boxes when sending PR packages to leave a lasting impression on your customers. Enhance the worth of your products by packing them in rigid boxes in different sizes and styles. Use this sustainable packaging material to attract more eco-conscious customers and reduce the carbon footprint.
Ways to Customize Rigid Boxes
There are different packaging styles you can use to attract more customers and offer a different appearance to products when displayed on shelves. Pack your apparel in round boxes and add a custom ribbon on the sides for a timeless look. You can also use sleeve and tray boxes when packing subscription candles inside. Most brands add cardboard inserts inside the boxes to ensure the products’ safety.
Give your boxes a luxury appeal by using gold or silver foiling on the designs. Choose bold and vibrant colors such as red, green, blue, black, and gold for your boxes. Choose soy-based ink for the designs rather than petroleum ink. By doing so, you can successfully incorporate sustainability even in the designs of your packaging. When packing products in plain white boxes, use the holographic finish to offer a rainbow look to your boxes at different angles.
Attract More Eco-Conscious Customers with Sustainable Packaging!
Choose eco-friendly packaging materials to keep your products safe and reduce your brand’s carbon footprint. Customize the boxes in different ways to boost sales. Consult a professional for design expertise and for finding the perfect colors for your packaging boxes. Market the benefits of sustainable packaging so customers can choose your brand.