On demand applications have penetrated almost every section of the service sector. Any kind of service you want, rest assured, there is an on demand Uber like app for it. The UrbanSitter is one such app. This app is a babysitter on demand application that helps people book ad hire the services of babysitters instantly at pre arranged prices.
Why was UrbanSitter ever started?
The UrbanSitter app was originally started when Lynn Perkins realized as a first hand mother, all the challenges that were involved in hiring a reliable nanny. After she gave birth to two beautiful twin boys, she decided to quit her job and live with her kids full time. According to her she ran into other moms in and around her area who were scared of going back to work because they were uncertain about finding the right nanny or babysitter for their kids.
This gave her an idea. She wanted to address this issue in a way that could solve such an issue once and for all and give a chance to independent babysitters and nannies to make better money. She claims her focus was on two main things:
Reliability: Her solution had to provide only service providers that were certified, documented or had the highest quality recommendations
Easy payment transaction: This solution should ensure that the process of payment for the babysitting services isn’t at all time consuming. One has to be able to make payments without having to worry about cash.
The website basically works like a social networking site. Here people can post their experiences with different babysitters and nannies. It’s more on the lines of a digital word of mouth. So, basically, the website will show a list of all the nannies that are listed on the site. People who use their services can come and comment on the website about their experience with the people. When parents want to hire new babysitters or nannies, how will they find the right person for the job? They can quickly take a note of all the responses and then decide who they want to hire.
This website offers the option of online payment. It enables people to make payments through their credit cards or debit cards. This completely obliterates the hassles that arise owing to the payments that need to happen at the end of the service provided. No cash needed at all.
The biggest hurdle of this system seems to be that people automatically find it hard to trust someone with responsibilities of taking care of their children. Children are the most precious possessions that we have. We can’t just click a few buttons on our laptops or our mobile phones and expect to find someone that we can hand our children over to, can we?
Proving to people that the site was a RELIABLE medium of finding the right people for the job with adequate training to handle various situations and enough experience of being around kids is the biggest hurdle that such an online babysitter portal could have.
Surely, the site managed to overcome this hurdle. As more and more people have come to understand how easy it is to find safe and reliable nannies through this website, it is quickly gaining popularity and even more, people are becoming a part of this nanny service providing community.
How can this service be personalized?
Personalization has been a fresh premise in e-commerce, and this is becoming more and more evident in the peer-to-peer marketplaces as well. In context to the UrbanSitter website or application, it can be applied by showing the parents only the sitters that are relevant to their requirement. For example, they must be from their own locality, fit their specific needs, be available for the date and time that they need them to be.
Is this app relevant to the time?
Absolutely! Such an online solution to find a nanny or a babysitter is the need of the hour. Many parents living busy lives and trying to make ends meet in this expensive world. So, it has become absolutely necessary for a third party to make their services available to care for the children. Surely, running around looking for a nanny isn’t a very viable option. Having such a website or an online solution is the only way to help parents.
On the whole, this service has been quite helpful to many parents. Some problems are always going to show up in the app. These problems are going to be easy to address. We look forward to seeing the futuristic side of this application as well.