The 6-inch mobile phone that has shrunk the world into our palm, it helps us to do everything. Be it shopping, entertainment, healthcare treatment, classroom teaching, traveling, and grocery ordering right from the comfort of the couch.
Now, the restaurants are all set to cater to the needs of next-gen customers who demand food delivery in their way and from the favorite restaurant round the clock.
The shift in the customer’s mindset from traditional to mobile-app based ordering is gearing up the on-demand food delivery app development. The online food delivery trend is not just helping the food enthusiasts to satiate the cravings for any type of cuisine, but befitting the restaurant owners and takeaway business, and creating a room to increase the market presence and ROI as well.
The restaurant owners can easily receive orders, serve more than daily orders, offer instant customer service, build a customer database, and can gain an edge in the competition. That’s why many restaurants readily partnering with the delivery platforms and the new entrants are looking for a mobile app development company to build a custom on-demand food delivery app. Still, unsure?
- Here’s why one should hop onto the on-demand Food Delivery app Development bandwagon:
Here’s why one should hop onto the on-demand Food Delivery app Development bandwagon:
- It epitomizes convenience that people love from the bottom of the heart. That’s why 35% of the US people use food delivery apps to order the food in every second day of the week.
- The apps that have made the concept- ‘getting the desired food delivered at the doorstep from the favorite restaurant’ viable, they have become successful ventures. That’s why revenue in the online food delivery segment is expected to become $94,385m in 2019.
- In 2019, the Restaurant-to-Consumer delivery is found as a market’s largest segment with a market volume of $58,008.
The impressive facts are convincing enough to inspire the budding entrepreneurs for trying the hands in on-demand food delivery app and enjoy the benefits in abundance. But, everything is not so rosy. If the app is not able to entice the users at a constant pace, it couldn’t survive in the market even after scoring iconic success. Foodpanda is the best instance of it which has failed at the time when it was processing 3 million orders per month. The poor user experience, business model, grotty back-end, and ignoring local area needs have contributed to the slow death of the app.
What does it signify? From app conceptualization to the final development, there are a lot of tactics, features, and trends that must be considered and incorporated to maintain a pace with the evolving user’s needs. What they are? We have got your needs covered in the next section.
How To Build A Successful Ubereats-Like On-Demand Food Delivery App?
Engineer the UI that appeals
The simple, intuitive, and easy-to-navigate layout eliminates the friction associated in the app while browsing and food ordering. When you are building it, build it for the users to keep them engaged and deliver wow experience.
With growing instant gratification needs of the customers, it’s necessary to allow the users to track the real-time location of the order delivery. It also keeps them engaged.
ETD- a must-have
Mentioning the expected time of delivery is necessary that gives a fair idea to the customer about the time in which the food will be delivered to them. Make sure the delayed deliveries upset the customers so predictive analytics (Gives insights into traffic, temperature, and weather conditions) can be used for the correct estimation of delivery time.
Welcome the user feedback
Despite wearing the user’s lens, the app owner can’t find the things that are interfering with the user experience, but the end-users can. The reviews and rating feature also make the communication two-way and allow the app owner to keep the app offerings in sync with end-users’ needs.
Make the payment hassle-free
In addition to easy food ordering, expecting the convenience at the time of making payment is not surprising. The users prefer to make the payment the way they want, which can be cash, via cards, net-banking, Apply pay, android pay, or Paypal. Enable multiple payment modes for easy and quick payment.
Give returns to the customers
The cost of acquiring the customers is higher than the retention cost, so it’s best to invest in the retention program. Reward the customers with loyalty points, discount coupons, or other offers to make them come back and redeem the offers. Loyalty program feature is the best bet to place.
Push notifications for everything
Push notification is the by-product of the mobile app that keeps the customers informed about the latest deal, promotions, extra discount, new combos, or new delicacies to taste. When the messages are tailored to the customer’s previous purchase history and browsing behavior, it strategically influences the customer’s purchase process and makes them order the food even if they don’t want to.
The change is constant and next-gen users are responding positively to the influx of change. It’s a sign, whenever customers look at the same menu they can turn to the competitors. The app should allow the restaurants to update the menu at various frequencies which engage the users and minimize the likelihood of goof-ups.
The trend- ‘convenience is a key’ is not going to slow down anytime in the future. With this trend, the boom in the on-demand food delivery economy would continue, which gives unique opportunities to the entrepreneurs to raise a toast to success. Let’s get it right to make the foundation of success journey strong.
Author – Bio
Shahid Mansuri Co-founder Peerbits, one of the leading Mobile app development company USA, in 2011 which provides Blockchain app development services. His visionary leadership and flamboyant management style have yield fruitful results for the company. He believes in sharing his strong knowledge base with learned concentration on entrepreneurship and business