Anyone working in the event marketing business will tell you how significantly the industry has changed over the years. Trade shows are not the same lacklustre display as it used to be. Today, it is all glitz and glamour, encouraging the business owners to get creative with their presentation to attract maximum attention. So what can you do to make your brand stand out in a room full of competitors? You add a bit of elegance to your stall!
Many companies these days hire attractive models to act as their brand ambassadors in corporate events and trade shows. These models have a pleasing personality, flawless appearance, good communication skills, experience in the industry, and a zest for their profession.
In this article, we will tell you how to choose the best candidate that will represent your company successfully and leave a lasting impression in the minds of your competitors.
They should have the right personality
The one thing that sets your crew apart from the others is their personality. Make sure the Russian Model In Dubai that you hired for your event is not only engaging but also an outgoing person who has no trouble in interacting with your prospective clients with confidence. They should be able to approach the prospects on their own, without waiting for them to approach you. But most importantly, these models should display enthusiasm for the work they are doing. They should look approachable and friendly to your customers to enhance engagement rate.
They should be friendly
It goes without saying but if your crew doesn’t smile and genuinely enjoy the interaction with your clients, the façade would soon blow up in your face. The models that you hire for your event act as an extension of your business. So if they are unfriendly or do not seem interested, then it puts a bad impression on your brand. This is why you must ensure that each one of your crew members during business events are as invested in this as you are.
They should be punctual
When hiring models for your conference or trade show, make sure that they are arriving ahead of time. Since these events can be riddled with unpleasant surprises, it is important to ensure that the team arrives before time and ensure everything is in order before the participants arrive.
Should be able to communicate fluently
Even though the Russian models continue to be top choice for events for many business owners due to their presentability, one may sometimes experience a communication barrier with them. This is the reason it is very important to check with the service provider about the language proficiency. An attractive model will be no good if she cannot hold a conversation with a prospective client.
Hire according to your audience
Another important factor that often gets overlooked while hiring models for a business or promotional event is the needs of your audience. As a business owner, it is important to know the type of people who will attend the upcoming trade show. This information will help you make an informed choice between male and female models that will help you achieve the desired results.
Interview them personally
Don’t trust a service provider on the face value when they say they have the best resources available for hire. Shortlist your candidates and them meet them face-to-face to ensure they meet the criteria. Promo models that will eventually make it to your event should not just be attractive and presentable but should be thorough professionals too. This is why you must hold a personal interview so that you can assess them in person.
Use reputed agency only
When looking for promotional models, you must only work with the best modelling agencies to get top talent for your business event. Do not compromise on the quality just to save a few extra bucks! Spending a little now will actually pay for itself in the business you earn from your initiatives. Moreover, a reputed agency will have the experience and the know-how to help you hire the right models for your event and well within the purview of law.
Don’t rush to take a decision
It is understandable that you have a lot on your plate as it is. However, it is advisable to take your time to assess and train the models to suit the needs of your event. If you have any specific product knowledge that you must share with them, then do so well before the trade show start date so that they are well trained for the D-day. This training will go a long way in helping them answer client questions confidently when they are faced with them.
Always keep these tips in mind when dealing with a model agency to hire promotional models for your business event.