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10 Best Digital Marketing Tools you should use in 2019

10 Best Digital Marketing Tools you should use in 2019

Digital Marketing has become a must for every organisation, product or service. Being the cost effective mode of marketing with the maximum reach to users, digital marketing has grown tremendously.

You need to discover the must-have online tools for your business to achieve your goals and scale your business much faster. This will happen only if you know the best marketing tools in 2019.

You may find many different digital marketing tools online and it is very important to understand/know the best performing tool for your business. To make it a bit more clearly, there are many marketing platforms in the market but every marketer identifies the best performing channel for them analysing the kind of audience they get on each channel.

Instagram, Facebook, LinkedIn, Google, YouTube, Pinterest being the major platform to showcase your business being Instagram the most trending platform these days. Still there are many business which get benefitted by LinkedIn. So, identify your preference, audience, demographics and interests.

Instagram

With the recent rise of social media and a photo blogging site Instagram in particular, this has taken interest of people over blogging. Writing long descriptions over a photograph defines the idea projected behind it. It has become one of most popular channel and drives huge traffic to websites.

Facebook

With the latest development In Facebook, it is still in the top ranking of social media platforms. With the addition of video blogging in Facebook, it has started giving a tough fight to Youtube and has been the major medium driving traffic to the website.

Linkedin

Latest technologies and development in Linkedin makes it a platform not only for the jobs and job seekers but it is giving businesses an opportunity to increase their PR. Linkedin has been performing as the best platform for B2B business oriented sites.

Google

Search engine optimisation is majorly done for Google so that it can distribute the data amoung the consumers and the right traffic can be generated for the websites. Content marketing has been a major thing to feed google which inturn provides you the relevant traffic.

Youtube

Blooging or Vlogging, with the rise in the consumption of videos, youtube is the popular and helpful marketing platform. You can create small videos intergrating your brand and it will give you the results in very less span of time.

Pinterest

This is another one of the best tools used for pinning your posts anddriving the traffic to your website/CTA. Following, unfollowing, commenting, posting, etc helps in enaging with customers and helps in engaging with them. It also allows you to post your images with a proper description and detail of the product. A must have for every digital marketer.

Above mentioned platforms have huge traffic but they are highly competitive too. You can get the right audience and sales through those platforms, only if you know how to use it in the best possible manner.

To use the platforms in the effective manner, you will be requiring the best marketing tools. Check out the top marketing tools to grow your presence and traffic on the top platforms.

Analytics & Data Tools

Google Analytics – GA is required for any company doing digital marketing for their products to scale their business.  Google Analytics lets you measure your website performance like traffic, audience demographics, popular keywords, actions, goals and more. It also helps you track advertising ROI as well as track your Flash, video, and social networking sites and applications.

SEMrush – SEMrush provide you all the solution for SEO, PPC, content, social media and competitive research. This is one of the most trusted site by over 3million users. This is the tool that is specific to finding profitable keywords.

SEO & Blogging

Google Keyword Planner – Google Keyword Planner is a research based keyword identification tool. This tool helps you to find out the right keywords for the right audience through display ads, search ads, video ads, and app ads.

Yoast  – Yoast is a plugin for WordPress that adds extra search engine data to each blog post. This helps your site to be easily ready by Google which inturn increases your chances of higher ranking in Google search results.

Social Media

Hootsuite – Hootsuite offers an easy way to schedule daily or weekly posts and helps to all of your social media accounts under one umbrella. Set up “streams” for scheduled messages, mentions, messages, posts, and more. You can assign a comment or message to a team member for them to reply at a later stage.

Tailwind – Tailwind gives you an opportunity to schedule any content to Instagram and Pinterest. You can save time scheduling to Pinterest and Instagram, post at the best times for engagement, grow and get more actionable analytics. It automatically repins the post for using an optimal posting based on your specific audience engagement and traffic. It is an ideal option to build followers and get pins shared.

Visual Design

Canva – Canva enables you to create that content quickly and easily, even if you have little to no graphic design skills. You can use Canva created designs to create a large variety of engaging content that will attract your targeted customers.

 Landing Pages

Lead Pages – Lead pages is a template based and hosted tool that you can use to give away lead magnets, register people into webinars, and design landing pages to drive people into your email list. It allows you to make quick mobile-friendly landing pages.

Content Curation

FeedlyFeedly is the world’s most popular RSS and blog reader, it collects all of your favourite blogs in one place so that you can scroll them at one place. It also gives you an insight about the number of articles shared and lets you know about the most popular one on social media.

Buffer – This is the fastest medium to share anything you’re reading. It automatically add your post to your queue for the social media platform of your choice.

Need to know more about digital marketing?

The above details are just a snippet of the overall digital marketing tools 2019 present online. Digital Times team will help you to drive the right traffic to convert them into the sales. 

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