Have you ever given a thought that why some companies still getting better results on SERP than you, despite the sustained efforts you continuously exert to your SEO? Well, it is because of frequent changes introducing in SEO by Google Algorithm and you are not abreast of all the SEO tools due to which you stay behind in the SERP ranking race. To get the top spot in Google rank results, you need to first look for an SEO services company– updated with SEO tools and techniques to fulfill your dream of scaling your website at number one position into reality.
Here are the tools that you need to make sure that your hired SEO professionals are making use of while offering the result-oriented SEO service that can be used now and for years to come.
Google Search Console and Analytics
Every year, in fact, at the beginning of every quarter Google introduced some of the best SEO tools for every webmaster when it comes to SEO, which is why they are at the top of the list. But despite all the frequent changes, analyze is one SEO tool that always stays because it helps the professional SEO service offering webmaster to analyze what keywords (including competitors) are bringing the customer to your website. And the search console tool will let you know if they are any issues indexing and spidering of your site.
Every website needs an SEO plugin for a site’s growth and that’s where Yoast SEO takes a stand. Being a plugin, you can install it on your WordPress page and can be used in every post and page that you are publishing. It can help in optimizing the content and suggest where the phrase should be inserted so it gives a meaningful look. This plugin also helps in optimizing the meta description and title tag and contribute to gain the attention of maximum Google users.
This one is most essential and also can be complicated if you try to do it on your own. SEO is one area where taking any sort of risk for the first time, especially when it is about trying new techniques and tools can go wrong and will cost you to the fortune. But by hiring the best SEO services you can avoid making any silly mistakes and get you details on response codes, broken links, meta descriptions, title tags, site structure and many more.
PageSpeed Insights and GTMetrix
The speed load of a website matters a lot when it comes to ranking on the first spot of SERP. So, if you want to make sure that your website gets positive reviews from web visitors, you need to ensure that your website is loading as fast as it needs to be. To make this possible, PageSpeed Insights and GTMetrix can be an ideal SEO tool that ensures that the loading speed is fast enough and also identifies where the sites get slow and why it is happening.
This SEO tool will give you a full audit of your website and give it a boost in the SERP ranking race. This tool helps the webmaster to find the problems that are running on the site so that you can fix it.
SEO is changing a lot year by year with new algorithm updates and Google guidelines. Whether you are an SEO pro or a business owner you just can’t skip these 5 SEO tools if want to get a higher ranking in SERP.